AI Prompts for Real Estate Agents

I'm listing a property. Here are my raw notes from the walkthrough and the spec sheet: {NOTES}. Write an MLS listing description under 200 words. Lead with the one detail a buyer would actually remember, not the generic opener ('Welcome home to...'). Use specific details from my notes, not filler adjectives. No exclamation points. End with one line about who this home is actually right for.

I showed {PROPERTY_ADDRESS} to a buyer named {BUYER_NAME} on {DATE} and haven't heard back. Here's what I remember about what they said during or after the showing: {NOTES}. Write a short follow-up text and a slightly longer follow-up email. Reference something specific they said, ask one direct question that's easy to answer, and don't ask 'any thoughts?' or 'just checking in.'

Here are this month's local market numbers for {AREA}: {STATS (median price, days on market, inventory, month-over-month change)}. Write a 150-word email update for my client list. Open with the single most useful number, not a summary of all of them. Explain what it means for someone thinking of buying or selling in the next 6 months, in one sentence each. No real estate jargon like 'seller's market' without immediately explaining what that means practically.

A buyer told me they want to 'think about it' after seeing {PROPERTY_ADDRESS}. Here's context on the situation: {CONTEXT (their timeline, what they liked/disliked, any competing offers)}. Write a text message response that acknowledges the hesitation directly, surfaces the one real risk of waiting if there is one (don't invent urgency that isn't real), and offers a specific, low-pressure next step.

Here's my open house sign-in sheet with names and any notes I jotted down about what each person said: {SIGN_IN_NOTES}. Write a short, personalized follow-up text for each person, referencing what they actually said or asked about. If I wrote nothing next to a name, write a plain generic follow-up for that one instead of inventing a detail.

I need to talk to my seller, {SELLER_NAME}, about reducing the price on {PROPERTY_ADDRESS}. It's been on the market {DAYS_ON_MARKET} days. Here's the relevant data: {DATA (showings, feedback themes, comparable sales, current price vs. market)}. Write talking points for this conversation, not a script to read verbatim. Lead with the data, not my opinion. Include how to respond if they push back with 'let's give it more time.'

I just closed on {PROPERTY_ADDRESS} with {CLIENT_NAME}. Here's one detail about how the process went for them: {DETAIL}. Write a short message to send a week after closing that thanks them, references that specific detail, and asks for a referral in one direct sentence, not a paragraph justifying why I'm asking.

Here's my comparative market analysis for {PROPERTY_ADDRESS}: {CMA_DATA (comparable sales, adjustments, recommended list price range)}. Write talking points for presenting this to the seller. Order them by what the seller will actually push back on first (usually price), not the order they appear in the spreadsheet. Include one honest answer for 'but Zillow says it's worth more.'

New listing at {PROPERTY_ADDRESS}. Key details: {DETAILS (price, beds/baths, one standout feature)}. Write an Instagram caption under 60 words that leads with the standout feature, not the address or price. No 'DM me for details' unless there's a specific reason to (like 'showings start Saturday'). Suggest one line for the photo I should lead with.

I need to explain a counter-offer to my client. Here's the situation: {SITUATION (original offer, counter terms, what changed and why)}. Write a short message explaining what changed in plain terms, what it means for them practically (cost, timeline, or risk), and one clear recommendation on how to respond. No real estate jargon without a one-line explanation next to it.